EP. 4: Toma Talks to Madcap Cottage
Toma talks to Jason and John of Madcap Cottage about the importance of diversification in income streams, how the entire industry has changed and candidly discuss their solutions for increasing their profit margin.
EP. 3: Your USP: Unique Selling Point
When it comes to marketing your antiques business you need to identify your niche and communicate what makes you different from all the other antique dealers out there. Why should someone shop with you verses someone else. In marketing terms this is your USP - Unique Selling Point.
Ep 1: How To Start An Antiques Business
If you want to start an antiques business - don't think about STARTING an antiques business. That can feel daunting. It can feel overwhelming. Instead, think about LEARNING HOW to start an antiques business.